Purpose
To drive engagement with our membership and snowsport community with inspirational content on our social channels. To curate and lead content from our members across all divisions.
Specific Duties & Responsibilities
- Tell our story through all our social channels.
- Inform our membership with timely updates on divisional stories.
- Develop and execute results-based social media programs to attract new traffic to the website and apps.
- Support global content development and maintain a rapidly-changing schedule of social media posts on global and regional channels.
- Collaborate with subject matter specialists to ensure content delivery deadlines are met.
- Support issue-management efforts.
- Use and maintain a set of content planning, scheduling, and notification tools to ensure social engagements are tracked, monitored, and reported to stakeholders in a timely fashion.
- Write or commission content for daily posting to our major social platforms.
- Craft engaging content for sales/field employees and partners, ensuring brand consistency.
- Regularly compile, analyse, and deliver meaningful metrics and reports on the performance of social media content at both the global and local levels.
General Duties & Responsibilities
- Be punctual and work the hours and times specified.
- Prioritise workload to ensure work of the greatest importance to the business is undertaken with urgency and to a high standard.
- Support and help develop a positive workplace culture.
- Demonstrate excellent interpersonal communication skills.
- Responsibly manage all business resources within accountability levels.
- Undertake all duties and responsibilities outlined in this job description and any other duties as required by the business.
- Comply with all employment obligations.
- Promptly undertake and complete all reasonable and lawful instructions and directions given.
- Serve the business in good faith, promoting and protecting the business’s best interests.
- During work time, and such other times as may be reasonably required, dedicate all effort to the execution and fulfilment of duties, responsibilities, obligations, and instructions related to employment.
- Demonstrate through own actions a commitment to Health and Safety at work when undertaking work or observing others in the workplace.
Skills, Experience & Education
- Understanding of NZSIA / SBINZ values, national and international brand placement.
- Foundation knowledge of the influencer and social media landscape.
- Strong engagement in social media and curiosity about ever-changing trends.
- Proficiency with MS Office (Word, PowerPoint, Excel), Google Docs, Instagram, and Facebook.
- Excellent writing and editing skills.